Anda mungkin pernah mendengar istilah endorse dalam digital marketing, terutama yang dilakukan melalui media sosial Instagram. Endorse adalah promosi produk atau jasa yang dilakukan oleh pihak ketiga dengan jumlah followers yang banyak.
Melalui akun pihak ketiga yang memiliki banyak followers, diharapkan produk atau jasa yang Anda tawarkan dapat menarik pelanggan. Selain untuk menarik pelanggan menjadi sales, promosi dengan menggunakan endorse juga dapat meningkatkan brand awareness suatu brand. Dalam artikel ini saya akan membahas tentang tips promosi bisnis di tiktok menggunakan endorse tiktok murah.
Tips Promosi Bisnis di Tiktok Menggunakan Endorse
1. Perbaiki Tampilan Akun Tiktok
Sebelum memutuskan untuk mempromosikan produk Anda, ada baiknya Anda menyiapkan akun TikTok sebelum ramai dikunjungi calon pelanggan. Yang harus diperhatikan adalah tampilan akun TikTok Anda mulai dari bio, konten, profil, kemudahan kontak dan lain sebagainya. Karena dalam promosi berbayar, akun influencer akan menampilkan akun bisnis Anda dan calon pembeli akan mencari informasi dari mereka.
2. Ketahui target pasar Anda
Memahami target pasar adalah kunci untuk menentukan strategi dan promosi yang tepat. Begitu juga dalam strategi endorse. Anda harus mengetahui terlebih dahulu karakter target pasar Anda agar dapat mencocokkannya dengan akun influencer yang tepat. Selain itu, target pasar juga akan menentukan berbagai detail terkait konten yang akan Anda promosikan, baik dari bahasa, ide kreatif, waktu tayang, dan lain sebagainya.
3. Pilih akun promosi berbayar yang tepat
Setelah mengetahui target pasar, langkah selanjutnya adalah memilih akun endorse yang tepat. Tidak semua akun memiliki banyak pengikut, tepat untuk produk Anda. Bisa jadi akun yang followersnya banyak tidak memberikan hasil yang maksimal karena tidak cocok dengan produk Anda.
Kembali ke poin sebelumnya, Anda harus mengidentifikasi produk dan target pasar Anda untuk menentukan akun promosi berbayar yang akan bekerja dengan Anda. Lakukan riset tentang langkah ini. Jangan sampai biaya yang sudah Anda keluarkan terbuang sia-sia karena kesalahan dalam menentukan akun endorse.
4. Pilih waktu yang tepat
Tidak hanya akun yang tepat, waktu atau momen Anda menampilkan produk juga harus tepat untuk mendapatkan hasil yang maksimal. Ada produk tertentu yang memiliki waktu tertentu untuk mendapatkan penjualan yang maksimal.
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5. Gunakan foto dan video yang menarik
Mekanisme iklan berbayar adalah mengunggah konten yang disediakan oleh pengiklan yaitu Anda sebagai pemilik bisnis. Anda perlu menyiapkan konten sebaik mungkin. Jangan membuat video ala kadarnya.
Demikian pembahasan mengenai tips promosi bisnis di tiktok menggunakan endorsement, semoga bermanfaat.
Anda bisa menggunakan aplikasi endorse INFINA yang memudahkan anda menemukan akun akun tiktok untuk dijadikan partner berbisnis anda, sehingga bisa membantu anda melakukan branding awareness melalui influencer di tiktok. Cek websitenya untuk daftarkan bisnis anda !
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The Great Lakes have the most shipwrecks per square mile among all bodies of water in the world, largely due to the high shipping traffic in the 19th century and the lake’s volatile weather. Researchers know about the wrecks because reporting any commercial ship that sails on the lakes is required; from the early 19th century to the 20th century, about 40,000 ships sailed the Great Lakes, Baillod said.
There are about 6,000 commercial vessels on the seabed of the Great Lakes, lost to storms or other issues. In Lake Michigan alone, there are over 200 shipwrecks waiting to be discovered, according to Baillod, who has created a database of these ships over the past three decades.
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Wrecks in the Great Lakes have been found since the 1960s, but in recent years the rate of these finds has accelerated greatly, in part due to media attention, clearer waters and better technology, Baillod said. Some wreck hunters and media outlets call this the golden age for shipwreck discoveries.
“There’s a lot more shipwreck awareness now on the Great Lakes, and people are looking down in the water at what’s on the bottom,” he added. Part of the reason it’s easier to see in the water is thanks to quagga mussels — an invasive species that was introduced in the 1990s. The mollusks have filtered most of the lakes, turning them from their old greenish hue, which allowed for only a few feet of visibility, to clear blue. Now, the lakes have visibility of up to 50 to 100 feet (15 to 30.5 meters), Baillod explained.
“Tourism has popped up around paddle boarding and kayaking, and these shipwrecks are visible from the surface because the water is so clear,” he added.
Related article
The wreckage of the Mary Rose at The Mary Rose Museum in Portsmouth, England.
A Tudor warship sank nearly 500 years ago. The bones of its crew reveal what life was like
And then there are advancements in technology. “Side-scan sonar used to cost $100,000 back in 1980,” he said. “The one we used to find this (shipwreck) was just over $10,000. They’ve really come down in price.”
The National Oceanographic and Atmospheric Administration, or NOAA, has a project in the works to map the bottom of the Great Lakes in high resolution by 2030. If the organization succeeds, all shipwrecks will be found, Baillod said.
In the meantime, Baillod said he hopes he and his team will continue to discover missing shipwrecks from his database in the coming years and bring along citizen scientists for the ride: “I keep looking, and I don’t doubt that we’ll keep finding.”
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The research team observed the planet with Webb in 2024, making a clear detection of the surrounding disk. Next, the researchers studied it using the X-shooter spectrograph on the Very Large Telescope, which can capture different wavelengths of light emitted by an object ranging from ultraviolet to near-infrared.
The observations detected a puzzling event as the planet transitioned from a steady accretion rate in April and May to a burst of growth between June and August.
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“I fully expected that this is a short-term event, because those are much more common,” Scholz said. “When the burst kept going through July and August, I was absolutely stunned.”
Follow-up observations made using the Webb telescope also showed that the chemistry of the disk had changed. Water vapor, present during the growth spurt, wasn’t in the disk before. Webb is the only telescope capable of capturing such detailed changes in the environment for such a faint object, Scholz said. Prior to this research, astronomers had only ever seen the chemistry of a disk change around a star, but not around a planet.
Comparing observations from before and during the event showed that magnetic activity seems to be the main driver behind how much gas and dust is falling on the planet — a phenomenon typically associated with stars as they grow.
But the new observations suggest that objects with much less mass than stars — the rogue world is less than 1% the mass of our sun — can have strong magnetic fields capable of driving the growth of the object, according to the study authors.
An infrared image taken with the Visible and Infrared Telescope for Astronomy shows Cha 1107-7626, a dot located in the center.
An infrared image taken with the Visible and Infrared Telescope for Astronomy shows Cha 1107-7626, a dot located in the center. ESO/Meingast et al.
A planet that acts like a star
The origin of rogue planets remains murky. It’s possible they are planets that are kicked out of orbit around stars due to the gravitational influence of other objects. Or perhaps they are the lowest-mass objects that happen to form like stars. For Cha 1107-7626, astronomers said they think it’s the latter.
“This object most likely formed in a way similar to stars — from the collapse and fragmentation of a molecular cloud,” Scholz said.
A molecular cloud is a massive, cold cloud of gas and dust that can stretch for hundreds of light-years, according to NASA.
“We’re struck by quite how much the infancy of free-floating planetary-mass objects resembles that of stars like the Sun,” Jayawardhana said in a statement. “Our new findings underscore that similarity, and imply that some objects comparable to giant planets form the way stars do, from contracting clouds of gas and dust accompanied by disks of their own, and they go through growth episodes just like newborn stars.”
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A seabed of shipwrecks
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The Great Lakes have the most shipwrecks per square mile among all bodies of water in the world, largely due to the high shipping traffic in the 19th century and the lake’s volatile weather. Researchers know about the wrecks because reporting any commercial ship that sails on the lakes is required; from the early 19th century to the 20th century, about 40,000 ships sailed the Great Lakes, Baillod said.
There are about 6,000 commercial vessels on the seabed of the Great Lakes, lost to storms or other issues. In Lake Michigan alone, there are over 200 shipwrecks waiting to be discovered, according to Baillod, who has created a database of these ships over the past three decades.
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Wrecks in the Great Lakes have been found since the 1960s, but in recent years the rate of these finds has accelerated greatly, in part due to media attention, clearer waters and better technology, Baillod said. Some wreck hunters and media outlets call this the golden age for shipwreck discoveries.
“There’s a lot more shipwreck awareness now on the Great Lakes, and people are looking down in the water at what’s on the bottom,” he added. Part of the reason it’s easier to see in the water is thanks to quagga mussels — an invasive species that was introduced in the 1990s. The mollusks have filtered most of the lakes, turning them from their old greenish hue, which allowed for only a few feet of visibility, to clear blue. Now, the lakes have visibility of up to 50 to 100 feet (15 to 30.5 meters), Baillod explained.
“Tourism has popped up around paddle boarding and kayaking, and these shipwrecks are visible from the surface because the water is so clear,” he added.
Related article
The wreckage of the Mary Rose at The Mary Rose Museum in Portsmouth, England.
A Tudor warship sank nearly 500 years ago. The bones of its crew reveal what life was like
And then there are advancements in technology. “Side-scan sonar used to cost $100,000 back in 1980,” he said. “The one we used to find this (shipwreck) was just over $10,000. They’ve really come down in price.”
The National Oceanographic and Atmospheric Administration, or NOAA, has a project in the works to map the bottom of the Great Lakes in high resolution by 2030. If the organization succeeds, all shipwrecks will be found, Baillod said.
In the meantime, Baillod said he hopes he and his team will continue to discover missing shipwrecks from his database in the coming years and bring along citizen scientists for the ride: “I keep looking, and I don’t doubt that we’ll keep finding.”
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Astronomers have observed a planet that in some ways behaves more like a star — including a massive growth spurt unlike anything witnessed before in a free-floating planet.
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The rogue planet, which does not orbit any star, is called Cha 1107-7626 and is outside of our solar system, 620 light-years from Earth in the Chamaeleon constellation. A single light-year, or the distance light travels in one year, is equal to 5.88 trillion miles (9.46 trillion kilometers).
The planet has a mass five to 10 times that of Jupiter, the largest planet in our solar system. And it’s getting bigger every second, according to new research published Thursday in The Astrophysical Journal Letters.
Estimated to be 1 million to 2 million years old, Cha 1107-7626 is still forming, said study coauthor Aleks Scholz, an astronomer at the University of St. Andrews in Scotland. It may sound old, but astronomically speaking, the planet is in its infancy. By contrast, the planets in our solar system are about 4.5 billion years old.
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Cha 1107-7626 is surrounded by a disk of gas and dust, which constantly falls onto the planet and accumulates during a process that astronomers call accretion. But the rate at which the young planet is growing varies, the study authors said.
Observations with the European Southern Observatory’s Very Large Telescope in Chile’s Atacama Desert, along with follow-up views conducted by the James Webb Space Telescope, showed that the planet is adding material about eight times faster than a few months earlier and gobbling up gas and dust at a record rate of 6.6 billion tons (6 billion metric tons) per second.
Related article
The Earth-size exoplanet TRAPPIST-1 e, depicted at the lower right, is silhouetted as it passes in front of its flaring host star in this artist’s concept of the TRAPPIST-1 system.
Earth-like exoplanet could be habitable, and astronomers may know soon
The unusual burst of activity is the strongest growth rate ever recorded for a planet of any kind, said lead study author Victor Almendros-Abad, an astronomer at the Palermo Astronomical Observatory of the National Institute for Astrophysics in Italy, and is shedding light on the tumultuous formation and evolution of planets.
“We’ve caught this newborn rogue planet in the act of gobbling up stuff at a furious pace,” said senior coauthor Ray Jayawardhana, provost and professor of physics and astronomy at Johns Hopkins University, in a statement.
“Monitoring its behavior over the past few months, with two of the most powerful telescopes on the ground and in space, we have captured a rare glimpse into the baby phase of isolated objects not much heftier than Jupiter. Their infancy appears to be much more tumultuous than we had realized.”
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Astronomers first discovered Cha 1107-7626 in 2008, and since then, they have observed it with different telescopes to learn more about how the infant planet evolves, as well as to study its surroundings.
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The research team observed the planet with Webb in 2024, making a clear detection of the surrounding disk. Next, the researchers studied it using the X-shooter spectrograph on the Very Large Telescope, which can capture different wavelengths of light emitted by an object ranging from ultraviolet to near-infrared.
The observations detected a puzzling event as the planet transitioned from a steady accretion rate in April and May to a burst of growth between June and August.
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“I fully expected that this is a short-term event, because those are much more common,” Scholz said. “When the burst kept going through July and August, I was absolutely stunned.”
Follow-up observations made using the Webb telescope also showed that the chemistry of the disk had changed. Water vapor, present during the growth spurt, wasn’t in the disk before. Webb is the only telescope capable of capturing such detailed changes in the environment for such a faint object, Scholz said. Prior to this research, astronomers had only ever seen the chemistry of a disk change around a star, but not around a planet.
Comparing observations from before and during the event showed that magnetic activity seems to be the main driver behind how much gas and dust is falling on the planet — a phenomenon typically associated with stars as they grow.
But the new observations suggest that objects with much less mass than stars — the rogue world is less than 1% the mass of our sun — can have strong magnetic fields capable of driving the growth of the object, according to the study authors.
An infrared image taken with the Visible and Infrared Telescope for Astronomy shows Cha 1107-7626, a dot located in the center.
An infrared image taken with the Visible and Infrared Telescope for Astronomy shows Cha 1107-7626, a dot located in the center. ESO/Meingast et al.
A planet that acts like a star
The origin of rogue planets remains murky. It’s possible they are planets that are kicked out of orbit around stars due to the gravitational influence of other objects. Or perhaps they are the lowest-mass objects that happen to form like stars. For Cha 1107-7626, astronomers said they think it’s the latter.
“This object most likely formed in a way similar to stars — from the collapse and fragmentation of a molecular cloud,” Scholz said.
A molecular cloud is a massive, cold cloud of gas and dust that can stretch for hundreds of light-years, according to NASA.
“We’re struck by quite how much the infancy of free-floating planetary-mass objects resembles that of stars like the Sun,” Jayawardhana said in a statement. “Our new findings underscore that similarity, and imply that some objects comparable to giant planets form the way stars do, from contracting clouds of gas and dust accompanied by disks of their own, and they go through growth episodes just like newborn stars.”
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